Smart City POC Program  ·  Vietnam

CityProof

CityProof brings vetted global technologies into real urban environments across Vietnam — from buildings and residential communities to mobility networks, infrastructure and urban services — to run structured, measurable Proofs of Concept (POCs) with leading industry partners.

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3Month Program
5POC Tracks
300k+m² Live Testbed
55Years in Vietnam
4+Live Case Studies
What it is

Not an accelerator.
A deployment program.

CityProof is built for startups that are past the pitch stage — companies with deployable technology ready to prove its value at scale, in real environments.

01  Real Access

Live Urban Environments

Deploy inside Sunwah Tower, Saigon Pearl, Sunwah Pearl, and partner properties across Vietnam — over 300,000 sqm of commercial, residential, and mixed-use space with active occupants including KPMG, Maybank, Mizuho Bank, and CHUBB Life.

02  Real Partners

Corporate Decision-Makers

Work directly with property managers, operations teams, and C-suite stakeholders who have budget authority and are actively seeking solutions — across Sunwah's network and property partners including Becamex, Gamuda Land, and Son Kim Land.

03  Real Structure

90-Day Measurable POC

A scoped, agreed-upon POC with defined KPIs, an allocated team from your partner, and a clear evaluation framework. You leave with data, not just meetings.

04  Real Outcomes

Path to Commercial Scale

Every POC is designed with commercialisation in mind. Hit your KPIs and you have a reference customer in Southeast Asia — and direct access to Brinc's 14-market network and Sunwah's connections across Greater China, ASEAN, and beyond.

POC Tracks

Five Domains.
One City.

We are actively sourcing technology companies across five urban verticals. Apply under the track that best fits your product.

How it Works

Three Stages.
One Clear Path.

A 3-month program designed to take you from selection to a structured POC with a real partner — with SBX managing the corporate relationships throughout.

Stage 01

Source

Match & Scope

We assess your technology, map it to the right corporate partner and property environment, and align on a scoped POC with clear objectives and success criteria.

  • Technology assessment & due diligence
  • Corporate partner matching
  • POC scope agreement & KPI definition
  • Legal & access framework
Stage 02

Deploy

Live POC · 90 Days

Your technology goes live inside a real partner environment. SBX coordinates on-the-ground support, access, and stakeholder engagement throughout the deployment window.

  • On-site deployment & integration
  • Partner team access & cooperation
  • Weekly check-ins & issue resolution
  • Data collection & KPI tracking
Stage 03

Scale

Evaluate & Commercialise

Results are evaluated against agreed KPIs. Successful POCs move directly into commercialisation conversations — with the partner and with SBX's broader regional network.

  • KPI review & results report
  • Commercialisation decision framework
  • Expansion to additional properties
  • Reference & regional network introduction
Program Cost

What's Included.

One flat fee covers the full 90-day POC deployment — real infrastructure, real partner relationships, and a documented result ready for commercial scale.

$40K
USD
Per startup · 90-day deployment
No hidden costs · No equity taken
Real Property Access
Sunwah Tower, Saigon Pearl, and the Innovation Center — over 300,000 m² with live corporate and residential occupants.
Corporate Relationships
Direct access to decision-makers at Becamex, Gamuda Land, Son Kim Land, VinaCapital, and more.
Structured KPI Framework
Co-designed success metrics agreed upfront. Results documented as a reference case for commercial expansion.
Regional Network
Brinc's 600+ portfolio companies across 14 markets and Sunwah's footprint across Greater China, ASEAN, and beyond.
On-the-Ground Support
SBX in-market coordination and regulatory guidance via Sunwah Innovation Centers in Hanoi, Ho Chi Minh City, and Da Nang.
Proof It Works

Real Results.
Real Environments.

Companies that have deployed through Sunwah's network have delivered measurable outcomes within the first 60-90 days. These are their results.

Ecosystem Experts

Your Mentor
Network.

CityProof participants get direct access to senior practitioners from across Vietnam's corporate, venture, and proptech ecosystem — people who have built, funded, and deployed in this market.

Quynh Vo

Quynh Vo

Vice Head of Learning & Innovation
FPT Software
Enterprise technology · Digital transformation · Corporate innovation in Vietnam
Cody Pham

Cody Pham

Managing Director
Lotte Ventures Vietnam
Venture investment · Retail & PropTech · Corporate-startup collaboration
Roy Nguyen

Roy Nguyen

Founder
PropTech Vietnam Network & FinHome.com
PropTech ecosystem · Real estate technology · Fintech for property
Jesse Choi

Jesse Choi

Regional Director (ASEAN) & CEO
Sunwah Group & Sunwah Innovations
Cross-border expansion · Conglomerate partnerships · ASEAN innovation ecosystems
Thuy Ho

Thuy Ho

Head of Innovation & MD, SBX Vietnam
Sunwah Group & Sunwah x Brinc JV
Program leadership · Vietnam market entry · Government & corporate relations
Trung Hoang

Trung Hoang

Partner
VinaCapital Ventures
Venture investment · Vietnam tech ecosystem · Growth strategy
Aarif Kuang

Aarif Kuang

Program Manager
Brinc
Program operations · Startup support · Ecosystem development
Edwin Lee

Edwin Lee

Head of Operations
Brinc
Operations strategy · Scale-up · Cross-border execution
Manav Gupta

Manav Gupta

CEO
Brinc
Venture building · Hardware startups · Global expansion
Guillermo Ginesta

Guillermo Ginesta

Managing Director HK
Brinc
Market entry · Investment strategy · Southeast Asia
Property & Ecosystem Partners

The Network
Behind the POC.

CityProof participants gain access to Sunwah's established network of property and investment partners across Vietnam — the counterparts who become your POC partners and eventual customers.

Industrial & urban development · Major property owner in Southern Vietnam
Vietnam's leading investment & fund management group
Premium residential developments across Ho Chi Minh City
High-end residential & commercial real estate developer
Vietnam's largest construction group & smart building integrator
Diversified property developer with a large residential portfolio
Vietnam's leading PropTech community & ecosystem connector
Organized by SBX

The JV Behind
CityProof

SBX is a joint venture between Sunwah Innovations and Brinc — two organisations that together hold 55 years of Vietnam operating history, relationships with Ho Chi Minh City's government and property ecosystem, and a global commercialisation network spanning 14 markets and 600+ portfolio companies.

Partner · Local Anchor
Sunwah Innovations

The innovation arm of Sunwah Group — a Hong Kong-based conglomerate with 70 years of history and over 55 years operating in Vietnam across real estate, financial services, seafood, and agriculture. Sunwah Innovations runs active Innovation Centers in Hanoi, Ho Chi Minh City, and Da Nang, connecting startups with corporations, universities, and government agencies across Vietnam and Greater China.

55+
Years operating
in Vietnam
3
Innovation Centers
across Vietnam
70
Years of Sunwah
Group history
Partner · Global Operator
Brinc

A global venture platform and accelerator with deep expertise in hardware and deeptech commercialisation. Brinc has backed over 600 companies across 14 markets and understands the full journey from pilot to commercial scale — especially in emerging markets where regulatory complexity and distribution are the real barriers.

600+
Portfolio
companies
14
Markets in
the network
10+
Years of deeptech
acceleration
FAQ

Common Questions.

Everything founders ask us before applying — answered directly.

Eligibility
CityProof is for startups with deployable technology that is ready to go live in a real urban environment — not ideas, not MVPs that need another 12 months of development. We are looking for founders who want a reference customer in Southeast Asia and are ready to commit a senior team member to the 3-month program.
Stage
There is no hard rule on funding stage, but your technology needs to be integration-ready — documented APIs or hardware that can be installed within weeks, not months. Companies with existing revenue or signed contracts in another market are strongly preferred. We are not the right program for pre-product or pre-revenue teams.
Experience
It is not a requirement, but it is a significant plus factor. Companies that have run structured pilots before — with defined KPIs and documented results — tend to hit the ground faster and get more out of the 90-day window. If you have prior POC data, include it in your application.
Tracks
We have five active tracks: Smart Buildings & Communities, Smart Mobility, Sustainability & Urban Infrastructure, Health & Urban Wellbeing, and AI & Urban Services. Your technology should have a clear fit with at least one of these. We are not looking for B2C consumer apps or technologies that require full city-government procurement to deploy.
Geography
No. CityProof is specifically designed for international companies entering Vietnam. SBX handles in-market coordination, regulatory guidance, and on-the-ground logistics. Having an existing Asia presence (a team member or regional office) is a plus, but not required. What matters is that your team can commit to in-person deployment time during the 90-day POC.
Commercial Terms
Program terms — including any fees or equity arrangements — are discussed with shortlisted applicants before any commitment is made. There is no upfront application fee. The commercial structure is agreed on a case-by-case basis depending on the POC scope and corporate partner involvement.
Post-Program
If you hit your KPIs, the conversation moves directly to commercialisation — whether that means a paid contract with the partner, expansion to additional Sunwah properties, or introductions to other corporate partners in SBX's network. You leave with a documented results report and a reference customer you own. SBX can also facilitate introductions to the HCMC Venture Capital Fund and Brinc's investor network for companies seeking growth capital.

Ready to CityProof Your Tech?

Apply to the next cohort. We review applications on a rolling basis and match accepted companies to the right corporate partner and property environment before the program begins.

Apply to CityProof